Design & Usability ChecklistGraphic Design Style guide Logo (vector format ideal) Tagline Favicon Consistent social media icon stylesUsability / User Experience Line spacing Ensure good contrast on all pages (light background, dark text or vice versa) Clear call to action on all pages Simple navigation structure (all pages accessible within 3 clicks) Concise menu descriptions i.e. ‘contact, about, location’ rather than ‘how to get in touch, who are we?, how can you find us?’ Responsive / mobile friendly layout Customised print stylesheets High quality photos for all products / featured images Permission to use all photos / graphics Maximum 3 clicks to find any piece of content Spell check all content, review grammar & stick to regional language (i.e. don’t use colour and color together – use one or the other) Check all contact details are correct / active Place company details i.e. registration number & address on site (check local laws as this is required in some countries) Remove all sample content before putting any feature / page live Avoid overuse of formatting (bold, italic, highlights etc..) Ensure font size is readable / ideally in em’s and not pixels Break blocks of text up with images and spacing between paragraphs Avoid distracting background images or background patterns Consistent tone across all content i.e. don’t have a corporate homepage and light hearted ‘staff profiles’ page Validate html & css at validator.w3.org Manually check site in all major browsers Allow people to opt-out of receiving emails / alerts and don’t opt them in without permission Informative error pages Check for hidden javascript errors / warnings Search function (useful for large sites) Don’t ask for necessary data i.e. you don’t need get someone to enter their email address twice… Break complex forms / activities in to chunks i.e. step by step wizard Avoid storing sensitive data if at all possible. if unavoidable, for the love of god ENCRYPT IT!Performance Minimal / no use of animation, flash & iframes Crop images to specific sizes instead of resizing them in the browser using css Compress & optimise all images for web Minify code Cache content Use a CDN (like cloudflare) Run tests using Google Page Speed, YSlow and GTMetrix