It’s been over months now since i treated myself to the new iPad. Now is perhaps the best time to review it, when the novelty factor has worn off…
That’s what i think to myself any time I see people taking photos / video with an ipad. There’s a time and a place for taking photos or videos with an iPad and that time is ‘never’. The place? ‘Nowhere’. Anyway, i’ve added my name to the list of iPad owners. 3rd Gen, Black, 16GB WiFi-only version for anyone that’s interested…
Although most new products from a big company will always take a bashing, the ipad is getting quite a roasting… One of the most flawless launches i can think of was windows 7 – it was a really good example of what initial positive publicity does – it leads to more positive publicity and more hype, ultimately more sales. You really don’t want to launch something, get a negative reaction and try to dig your way out of it… just look what happened to vista.
Although these videos are made for the craic and nobody really cares how the ipad does, i’d imagine this is all damaging the ipad’s reputation already and will perhaps sow seeds of doubt in to the minds of potential buyers.
It’s flaws are getting highlighted time and time again and unlike the iphone or ipod touch, this is competing directly against netbooks (i think that was a big mistake jobs made when launching it) so apple are facing a backlash from netbook owners and microsoft lovers because this is seen as an ‘invasion’ or attack on technology which people already like and have in their ownership. People can get very defensive over technology in their possession which is only natural, but apple seem to have really hit a cord with the ipad.
This could all be positive of course for sales – maybe the extra hype and publicity will work in apple’s favour but judging by the reaction around the web from people on the street and tech journalists, the ipad isn’t going to ‘fit in’ to people’s lives…. yet.
Anyway, although i have a big problem with this ‘war against netbooks’ apple has started, the ipad is still a very attractive piece of kit. I just think apple have sold it completely wrong. They’re almost selling it as an alternative to the netbook but both devices are not similar in any way…
Today apple announced the ipad. Looking past the ridiculous hype and hysteria, it’s basically a giant iphone only without the phone functions.
photo credit: nDevilTV
Steve Jobs started off today’s presentation by taking a pop at netbooks saying they ‘weren’t better at anything’. So he’s implying the ipad is an ‘netbook killer’ which is way off the mark i feel.
The device has no web cam, no sd slot, no multitasking – all features which are almost standard on netbooks these days.
The whole point of a tablet is that the keyboard is replaced with touch sensitive buttons on screen but to me i couldn’t possibly buy a portable computer without a keyboard. Not at this stage. There are just too many convenience and speed issues.
For example, plenty of people like to have two hands on a device at all times… chances are one of your hands is hovering over a keyboard or mouse right this second, brushing some of the keys. How frustrating would it be to have to remove both hands and all fingers from the ipad any time you want to see anything on screen.
The risk of hitting something accidentally is huge. Granted, that’s simply a learning curve and as humans we can get used to things like that but i feel the ipad is out of touch with reality. You have to ask yourself who will buy this and why? Ok, if you read plenty of ebooks and are constantly showing pictures / videos to people then it might be of use, but at $499 can you afford it?
To me, it’s a fancy luxury that yes, i’d like to have, but i know i would rarely use it because it’s just not practical for web browsing and writing which is what i spend most of my time doing. The ipad is a nice idea and it is revolutionary but at the same time it’s a cross between an iphone and a kindle and i’m not sure the market is big enough for it to be successful, not today. Remember, the iphone came out a few years ago. Today things are different and people think very differently when parting with ~$500.
If this were built by anyone other than apple, we’d all be laughing at it or assuming it’s from some of those crazy japanese manufacturers. The fact it’s a new apple device will already have people queuing at apple shops right now… even though it’s not available for another couple of months.